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PERCEIVED IMPACT OF AFTER SALES SERVICE ON CUSTOMER RETENTION IN BUSINESS: A STUDY OF MOTOR SPARE PARTS DEALERS IN ASABA  

2024-07-02
The study examined customer retention and sales service in corporate settings. One of the study's objectives is to determine how after-sale support affects commercial organizations' ability to retain customers. The ...

THE INFLUENCE OF ADVERTISING STRATEGIES AND PATRONAGE OF THE HOSPITALITY INDUSTRY IN ETI-OSA, LAGOS STATE, NIGERIA  

2024-10-01
This study explores the influence of advertising strategies—television, radio, and billboard advertising—on hotel patronage in Eti-Osa, Lagos State, Nigeria. The primary objective is to examine how these advertising mediums affect ...

NATIONAL EMERGENCY MANAGEMENT AGENCY AND NATIONAL DISASTER MANAGEMENT PRACTICES IN OSUN STATE, NIGERIA  

2024-11-04
his study investigated the performance of National Emergency Management Agency inNational Disaster Management Practices in Osun State, Nigeria. The study adopted survey design and relied mainly on primary data gathered ...

IMPACT OF FINANCIAL RESOURCES ON ENTREPRENEURIAL DEVELOPMENT: A STUDY OF SMALL AND MEDIUM SCALE BUSINESS ENTERPRISES IN ILORIN METROPOLIS  

2024-11-05
Any firm's growth requires financing, which is necessary at every stage of the business's existence. firms, on the other hand, typically have challenges in obtaining capital; they constantly report more ...

IMPACTS OF MINIMUM WAGE INCREASE ON ORGANISATIONAL PERFORMANCE IN THE PUBLC SECTORS: AN ANALYSIS OF FEDERAL MEDICAL CENTRE, LAGOS, NIGERIA  

2024-07-05
This study examines the 'effect of minimum wage increase on organizational performance’ using the Federal Medical Centre, Lagos as a case study. The purpose of this study is to identify ...