THE EFFECT OF DIGITAL MARKETING ON THE PERFORMANCE OF MICRO ENTERPRISES IN KANO STATE, NIGERIA  

2024-07-04
The study aimed at investigating the effect of digital marketing on the performance of micro enterprises in Kano State, Nigeria. Specifically, the study investigated the effect of social media marketing ...

IMPACT OF DIGITAL BANKING ON CUSTOMER SATISFACTION: A COMPARATIVE STUDY OF TRADITIONAL AND DIGITAL BANKS  

2024-07-08
Digital banking is a new banking method that utilizes advanced technologies to deliver banking services through online and mobile platforms, offering significant benefits such as 24/7 accessibility, faster transactions, and ...

THE EFFECT OF INDUSTRIAL TRAINING FUND ON TALENT ACQUISITION AND RETENTION IN NASARAWA STATE  

2024-07-12
The availability of a skilled workforce is vital for regional economic development, and talent acquisition and retention are ongoing concerns for organizations. This study examines the impact of the Industrial ...

ANALYZING THE EFFECTS OF INTEREST RATE CHANGES ON THE PROFITABILITY OF BANKS  

2024-07-15
The objective of this study is to empirically analyze the impact of interest rate changes on the profitability indicators of banks in Nigeria. This study aims to address this gap ...

THE EFFECT OF DIGITAL MARKETING ON THE PERFORMANCE OF MICRO ENTERPRISES IN KANO STATE, NIGERIA  

2024-07-09
The study aimed at investigating the effect of digital marketing on the performance of micro enterprises in Kano State, Nigeria. Specifically, the study investigated the effect of social media marketing ...

EMPLOYEE ENGAGEMENT AND ORGANIZATIONAL PERFORMANCE  

2024-12-04
This project investigates the effect of employee engagement on organizational performance at National Open University of Nigeria in Benin City, Edo State, Nigeria. It examines how physical, cognitive, and emotional ...

EMPLOYEE ENGAGEMENT AND ORGANIZATIONAL PERFORMANCE  

2024-12-11
This project investigates the effect of employee engagement on organizational performance at National Open University of Nigeria in Benin City, Edo State, Nigeria. It examines how physical, cognitive, and emotional ...

ANALYZING THE EFFECTS OF INTEREST RATE CHANGES ON THE PROFITABILITY OF BANKS  

2024-07-16
The objective of this study is to empirically analyze the impact of interest rate changes on the profitability indicators of banks in Nigeria. This study aims to address this gap ...

EFFECT OF COMPETITIVE INTELLIGENCE ON INNOVATION OF SMALL BUSINESSES IN KANO STATE, NIGERIA  

2024-11-19
The study aimed at investigating the effect of competitive intelligence on innovation of small businesses in Kano state, Nigeria. Specifically the study investigated the effect of competitive intelligence on product ...

IMPACT OF EXCHANGE RATE FLUCTUATIONS ON FINANCIAL PERFORMANCE OF MICRO, SMALL, AND MEDIUM-SCALE ENTERPRISES (MSMEs) IN NORTH EASTERN NIGERIA  

2025-02-11
The financial performance of Micro, Small, and Medium-Scale Enterprises (MSMEs) plays a crucial role in economic development, job creation, and poverty reduction. However, exchange rate fluctuations significantly impact MSMEs, affecting ...