Federal University of Allied Health Sciences, Enugu

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ADVERTISING AS A TOOL FOR INCREASING DEMAND FOR PRODUCT (A CASE STUDY OF CONSOLIDATED BREWERY)  

2010-08-17
In recent times, marketer or manufacturer understands consumer behavior through the experience of selling to them. As firm's ad market grows in size, many marketing decision makers have lost direct ...

OLUWOLE KEHINDE JOSHUA  

- NCE